Google Panda in Plain English

SearchEngineLand.com wrote on Thursday about a GooglePanda 3.2 update.

Taken from the article:

Google has confirmed reports of a Panda update with us. Thye company told us they have done a data refresh of the Google Panda algorithm about a week ago, and added that there were no additional signals or algorithm changes. This was only a data refresh.

I saw reports over the past week or so of webmasters commenting about their rankings. Most were complaining that they lost rankings, but some said sites that were originally hit by Panda regained their traffic levels pre-Panda. This would explain the data refresh, where Google ran the algorithm and updated the sites that should or should not have been touched by Panda.

SingleGrain.com did a nice infographic for those looking to understand Google Panda in a non tech way.

Comments

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There were algorithm changes and one of them hits websites that have no relevant content above the fold and display mostly advertising in this area.. Matt Cutts has confirmed this.

This is one of the most important changes made recently has it deals with content layout and is making web designers like myself to rethink the way content is structured, in websites where SEO in mandatory. If you have mostly advertising above the fold and no information relevant to the search term above the fold, it is very likely that your website will loose rank.