By: Raymond Hackney
The auction listing for SuitUpBros.com sold for $20,100 on Flippa, there were 59 bids made in the auction.
The interesting part about this sale is that the value looks to be in the Facebook Fanpage that has over 500,000 Fans.
Here is the description:
With purchase of the domain, I am giving the buyer the Admin rights to my "Suit Up" Facebook fan page with 538k legitimate and active fans that is the main source of traffic for the site. Posting a link to the fan page can drive a lot of traffic to the blog - I've had close to 10k visits in one day from posting one link. There is a lot of potential to increase traffic (and revenue) with regular blog and fan page posts.
The fan page is thrown in for free for the winning bidder.
How much you earn from the site basically depends on how much time you want to put into it. Someone willing to put a lot of work into the site can easily make a consistent $1,000 per week. My best weeks have been $1,300 to $1,600. Then as low as $200 to $300 when I didn't have much time for it.
For the last two months, I've been focusing on other projects that I am more passionate about and rather than let this site and fanpage die altogether, I've decided to put it up for auction.
Proof of Clickbank income and Analytics traffic are attached. PLEASE NOTE: 100% of Clickbank profits are from this site and fanpage. I have not done any other activity to achieve these earnings.
It's obvious (when looking at the Analytics proof) when I have posted links to the fanpage to drive traffic. Without posting links to the fanpage, the site averages around 60 visits per day.
In the comments it looks like some realized that this really looks to be a Facebook page sale, but technically you cannot do that, so hence the website, and access to the page which is legit.
By making the new owner the page admin they have control over the Facebook page.
One commenter said the following:
So basically you are selling the FB fan page?
How do you successfully transfer the admin of a fan page to someone else - I know someone that tried to change admin and Facebook shut their whole facebook account down and their fan page :(
The reply by the seller:
wiseguy_75 - I can't sell a FB fanpage because I don't own it - Facebook does. I'm simply the admin and the buyer of the website will become the admin of the page for free.
The way it is transferred is I make the buyer a full admin and then they remove me from being admin - leaving them as the only page admin.
I would find it hard to believe that simply changing the page admin was the cause of them getting banned from Facebook...
Another commenter asked:
A few questions -
1. When did you start your FB page? How did you grow to the 500K+ fanbase? ie, after buying could I grow it further?
2. Why is such a big chunk of your traffic from Australia?
3. Why are all links to the same "how to get laid" video?
4. What are you selling on Clickbank? I don't see where your Clickbank links are.
The seller replied:
1. The fanpage was started in August 2009 and the fans grew 100% organically. No fans have ever been bought. Like any fanpage, if you have the right strategy, you could definitely grow it further.
2. See "Facebook fanpage demographics" image attachment. Over 60% of the fans are from Australia so the majority of clicks are from Australia.
3. I have found that particular product to convert very well. I have tried others, but this has worked best for me.
4. The bit.ly links on the fanpage link to the Clickbank product. There are links in some posts on the website and I have also experimented with siderbar and banner ads for Clickbank products. At the moment I just have Adsense running instead of CB in sidebar.
The Facebook fanpage was established in 2009, the domain was not registered until 2013.
So what do you think ? Was this a great idea to make a $20,000 sale off of a Facebook page, or is it going to be problematic and Facebook may shut the account down ?