Justin Cooke wrote a blog piece on Flippa explaining how he sells on the platform.
Cooke wrote: "Today I want to share with you some of the best tips and tactics we’ve used to sell hundreds of sites and bring in just under $200K in site sales for 2012 via Flippa.
A site valued at $500 isn’t going to sell for 5-figures no matter
what tactics you use. Having said that, the methods below have helped us
consistently outsell our competitors at prices nearly double what
#1 Be Descriptive
Many unsuccessful auctions on Flippa have very little information in the description. From a buyer’s perspective, if you’re not willing to go into some detail about your site it’s usually a bad sign.
You need to have a high-level summary or overview at the top of the auction copy and then use the rest of the description to dig into the details. Use headers to break up the blocks of text and point directly to the various sections in your auction copy.
#2 Attention To Detail
#3 Transparency As A Differentiator
#4 Stop Overselling
#5 Build History And Trust
#6 Pricing Strategy
#7 Bidding Strategy
#8 Don’t Sell Short During “The Dip”
#9 Promote Outside Of Flippa
#10 Auction Comments
Disclosure: Flippa is an advertiser on Hybrid Domainer